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Heritage Couture Brand Runway Professional Shooting

Milan

Date

September, 2025

Brand Runway Photography and Videography

On September 19th during Milan Fashion Week 2026 S/S, LOOLAYY presented its spectacular high-end custom show "Purple Inscription (Ziyi Ningzhang)"—a highlight launching the "Youth Cultural Innovation Cooperation" exchanges, and a tribute to the 55th China-Italy and 50th China-EU diplomatic anniversary. We had the honor to undertake the professional runway and look shooting for this significant event.